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DMV invites dealers to take part in license plate contest

The Virginia Department of Motor Vehicles invites car dealerships across Virginia to participate in a contest to raise money for organizations through the sale of revenue-sharing license plates.

The dealership that sells the most special license plates that support organizations and their causes will be announced at a news conference in March.

A revenue-sharing license plate is a license plate in which a portion of the cost is donated to benefitting organizations. Popular examples include Shenandoah National Park, Virginia Tech, Virginia Breast Cancer Foundation, and Operation Wildflower. From the beginning of tracking revenue-sharing plates sales in 1992, Virginians have donated more than $73 million to nonprofit organizations and colleges and universities. Dealers participating in the contest may offer customers any revenue-sharing plate or promote plates that benefit causes meaningful to them.

All dealerships in Virginia that are a part of DMV’s Online Dealer program are i...

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