Cigarette litter is no small matter; and askHRgreen.org and its locality partners are taking a big approach to encourage Hampton Roads residents to stop dropping their butts.

Through May 14, larger-than-life-size cigarette butt sculptures loom large in public spaces across the region. In Gloucester, the sculptures can be found at Beaverdam Park, Abingdon Park, Ark Park, Gloucester Point Beach and Woodville Park.

Coupled with an offer to provide free cigarette butt receptacles to area businesses, organizers of the #NoButtsAboutIt promotion hope the artwork will convince smokers to keep local landscapes and waterways cigarette litter-free.

“It is well documented that cigarette butts are the most frequently littered item in the United States,” said Katie Cullipher, an askHRgreen.org team leader. “Sure they’re small, but flicking a cigarette butt on the ground is actually a big deal. Cigarette litter has a ripple effect in our communities with long-lasting impacts.”

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