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‘Shiver in Virginia’ beautification effort underway

Registration for Keep Virginia Beautiful’s “Shiver in Virginia,” a reimagined version of its annual “Shiver in the River” festival that has been the organization’s largest annual fundraiser since 2015, is underway.

This year’s initiative is designed to be COVID-safe and give people more choice in how they can contribute to the beautification of their communities, KVB said. Shiver in Virginia runs through March 31.

“We’re taking Shiver in the River statewide this year,” said KVB executive director Mike Baum. “We want people to be proud of their communities and the challenge is all about getting outside and making a difference—and influencing others to do the same, at a safe social distance.”

Participants engage in activities including litter cleanups, recycling, trail cleaning, graffiti removal and other good deeds. For a donation of $20.21, participants will receive a free Virginia State Parks parking pass, with no expiration date. Participants will also have access to the KV...

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