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LOVET Furniture opens in Hayes Plaza

A new furniture store has opened alongside a Sears Hometown Store in the Hayes Plaza Shopping Center. Joel Canepa recently opened the doors of LOVET Furniture, as well as a Sears Hometown Store, in an effort to provide a one-stop shop for residents’ furnishing and appliance needs.

Canepa said the decision was made to open a Sears Hometown Store inside LOVET after going to a furniture show in North Carolina where representatives from Sears were discussing that corporation’s new hometown concept. “Sears was marketing this new concept of a store being within a store and we decided to do it,” he said.

Canepa said he formed the corporation with a long-term goal of finding several investors to invest in the company and help build it into offering franchise opportunities for veterans throughout the country at a low startup cost.

Though the Sears’ Williamsburg location handles the maintenance end for Sears products, Canepa said his store has what is called a Se...

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