Auto Max of Gloucester is celebrating a decade of business this month. Founded in 2004, the business is now at its second location, and business is booming.

Dianne Niblett and her late husband Danny were integral in establishing the business, which she said prides itself on excellent customer service, always putting the needs of the customer first.

She said Auto Max is also different from many other independent dealerships in the area because it offers financing through all of the local credit unions. It also handles all of the Department of Motor Vehicles-related tasks that are required when purchasing and/or trading a vehicle.

“Customers have fun purchasing their vehicles from the family-style atmosphere at the ’Max,’” she added. 

Auto Max has a full service department with four bays and a combined experience of 125+ years in sales and service.  The business also has a great customer loyalty and referral base, she added, as families have come bac...