Black Friday
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Brittany Godwin set up the holiday window display at Unique Design Florist in Mathews, then waited for the Black Friday customers to arrive. Photo by Sherry Hamilton.
Mary Gayle of Cobbs Creek shops for Christmas decorations on Black Friday at Cattail’s on Buckley Hall Road in Mathews. Photo by Sherry Hamilton.
A sampling of shoppers found that many were planning to spend about the same as last year on holiday gifts, with most people saying they planned to pick up gifts for about a dozen family members and friends.
In Mathews, several merchants said they benefited from the Open Studio Tour last weekend, which brought locals and out-of-town guests into the community to tour and shop. A few storeowners in Gloucester and Mathews said they benefited from the recent push to support Small Business Saturday, an alternative to the rush to the big box stores and malls on the traditional "Black Friday," the major shopping day after Thanksgiving.
A recent report by the International Council of Shopping Centers said the top six holiday gifts for 2011 are gift cards, clothing, toys/games, music/CDs/DVDs, cash, and consumer electronics.
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